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Manual SEO compared to Automatic SEO

March 14, 2008

As an SEO Specialist, what is your attitude towards manual SEO compared wtih automatic software-based SEO?

Great question Yaron and thank you for asking.

There’s lots of software out there these days that claim they do some sort of SEO Analysis, and some even do the SEO for you while you sleep. There is one piece of software of which I will not mention its name as I don’t want to come across that I’m competing with them or be unfair in any way. The software claims that it’s a Website Builder that does all the SEO for you. It couldn’t be further from the truth, in actual reality it’s just a normal Website Builder, just like other similar Web Site Building tools, for instance, you either provide the content, or it provides it for you and creates loads of pages based off a template and boom, there you have it, a set of 100’s of pages ready to upload to your domain.

With all that being well, and I can see the huge benefits it can have since it cuts out a lot of the initial time to build websites. But is it really a SEO Website Building tool? I’ll leave that for people to decide.

I’ve seen other tools that are in actual fact SEO Tools, some of it is automated in the respects of getting the links, but the initial set up / configuration is needed and once complete it’ll go out there and fetch all the back links you could ever hope for. But there’s a problem with this in my opinion, it’s on the border line of Blackhat SEO / Link Spamming, or Gray Hat SEO if you will.

I frown upon these methods, period.

I’ve been studying SEO now for approximately 2 years and I’ve advanced in this field quicker than most people; not that I’m trying to blow my own trumpet here. Last year my sites were getting around 500 - 1000 visitors a day, almost 32,000 visitors a month. These same sites now are on the border line of crossing over the 100,000 unique visitors a month. All of which was driven by pure White Hat SEO - yes it did take a while and all of this was done manually. I’m not trying to manipulate the search engine results by going against what guidelines of search engines such as Google, Yahoo, or MSN ask us to abide to. I follow their guidelines to the T. And I think that’s how it should always be done. It’s got to the point now that it’s just second nature and I hardly think about what I am doing and the results I’m getting seem effortless.

I’ve developed a web based software package called SEO Website Builder Pro and it includes at the time of writing some of the methods I use to get back links pointing to my site. Not just to the home page, but to every page on my site utilizing quite a few Web 2.0 methods that are forgotten by many. We’re currently in Phase 3 of the development stages and I have big plans beyond the scope of the SEO Website Builder Pro’s development that I must keep under my hat for now which will be available to all the SEO Website Builder Pro’s member base.

Automatic SEO software is ok to a degree, ensure that the software is within the scopes that the Search Engines ask us to abide to. If it doesn’t, do not use it.



Written by Loz · Filed Under General Info 

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